Cassie Roma is at the forefront of the rapidly expanding digital revolution. She has been recognised internationally as a leading expert in the field of social media strategy and the influencer economy. Born in San Diego, Cassie has lived in New Zealand for over 17 years, working with some of the biggest corporations in the country, including Air NZ, The Warehouse Group, ANZ Bank and NZME. Now Cassie is a fully-fledged entrepreneur working as both founder and director of CR &Co, a game-changing consultancy and media business built around the impactful areas of brands where creativity, content and coding collide.
As a keynote speaker, Cassie has shared her thoughts and stories of her incredible career at events around the world, from NZ Fashion Week to California’s renowned VidCon conference. Cassie speaks on a range of topics from business and innovation to motivation and advocacy.
By embracing change, actively driving innovation, growing positive community engagement, deepening customer service standards, and streamlining reporting across business units, Cassie has truly cut her teeth on the cutting edge. She’s also one big bundle of positive energy fuelled by the belief that great corporate culture is built on a foundation of kindness.
Outside of the office, one of Cassie’s biggest passions is working on projects that aim to put necessary, powerful and impactful stories into the world – most of which aim to lift others through education, diversity, and action. Her insights and discussions are inspirational, thought-provoking and and utterly fascinating.