Sally Obermeder (Master of Ceremonies)
Television presenter, radio host, best-selling author, entrepreneur…it’s an exhaustive list, but it’s why Sally Obermeder has become one of Australia’s most loved and admired personalities.
Sally Obermeder is the co-host of Channel 7’s afternoon show The Daily Edition. Launched in June 2013, the show is an exciting combination of breaking news, live interviews and entertainment updates. Becoming part of the Channel 7 family in 2005, Sally was a presenter for Sydney Weekender, where she was the show’s food, fashion and shopping guru. In 2008 she joined the network’s evening current affairs show Today Tonight as their National Entertainment and Lifestyle Reporter. Sally interviewed some of the biggest names in music and movies, and counts Angelina Jolie, Beyoncé and Hugh Jackman as her favourites.
In 2013 Sally danced her way in to Australian hearts after appearing on Dancing with the Stars, and in 2014 she was the host of the network’s holiday special 12 Ways to Christmas. Sally also appears regularly on Sunrise and The Morning Show.
Personally, everything changed for Sally in 2011. Just days before she was due to give birth to her first child, Sally was diagnosed with a rare and aggressive stage 3 breast cancer. She spent the next 12 months undergoing intensive chemotherapy and radiation; and in 2012 she underwent a double mastectomy and reconstruction surgeries. Very happily, Sally is now 5+ years free of cancer, and she, husband Marcus, and daughter Annabelle Grace welcomed the newest member of their family – daughter Elyssa Rose, via surrogate in 2016.
A bestselling author, Sally’s book Never Stop Believing was released in 2013, in which Sally shared her truly inspiring story of triumph over almost unbeatable odds in a wonderfully warm, funny and honest memoir about her struggle to succeed in the cut-throat world of commercial television and her courageous battle with cancer. In 2015, Sally (co-authored with her sister Maha Koraiem) released Super Green Smoothies, which remains Australia’s #1 bestselling smoothie book. Following the phenomenal success of Super Green Smoothies, Sally released The Good Life in 2016, Super Green Simple & Lean in 2017, and Super Green Super Easy in 2019.
Sally’s website, SWIISH.com was launched in November 2012. Fuelled by a desire to share information and advice to empower women to feel amazing inside and out. SWIISH stands for stylish women inspiring inner strength, health and happiness, – all things which Sally is extremely passionate about.
An incredibly passionate and charitable person, Sally is an ambassador for the National Breast Cancer Foundation and The Sony Foundation. She also works with the Breast Cancer Network of Australia and The Nelune Foundation.