An executive assistant at her computer- representing 'goals of an executive assistant' concept

Top five performance goals of an Executive Assistant

As an Executive Assistant (EA) or Personal Assistant (PA), you may be asked by your employer to come up with some goals for yourself in your yearly performance review sessions. Embrace the challenge – coming up with a plan for your career and goal setting is vital to you reaching your full potential.

The following are five great performance goals that you can consider setting for yourself as an EA or PA:

  1. Select a theme for your goals: When setting your personal goals, choose an overall theme that they relate to. Whether it’s spending your time more productively or putting time aside for time off, set the rest of your goals up to help you achieve that overall theme. This theme should be something that’s important to you and how you live your life to make it meaningful enough that you want to work towards it.
  2. Find the ‘why’: Life as an Executive Assistant or executive secretary is busy and oftentimes demanding, so setting a why for each goal gives you a reason to stick to the goals you set. Having a reason for your goals makes them seem more worthwhile than just setting arbitrary goals without a reason for wanting to reach them. Think of the ‘why’ as the motivation to encourage you and provide an incentive to stick to your goals to help you accomplish your vision for your life.
  3. Select goals that are measurable: Set goals that are ‘SMART’, i.e. specific, measurable, attainable, relevant and time-bound. Your goals should be measured against your past progress to determine if you are really making headway or if you just wrote them down and are just letting things go from there. Setting goals is one thing, but you need to make yourself accountable for the outcomes. For example, let’s say you are usually able to answer 20 emails a day, but you want to be more productive. Make a goal to increase your email responses by 20% each month until you reach your final goal. The same goes for any other goal. Set specific goals you can tangibly measure to help you stay on track.
  4. Set an actionable step for each performance goal: When you set a performance goal, include at least one physical action that can take you closer to reaching that goal. For example, if one of your goals is to obtain more skills in your position as an EA or PA, the actionable step that goes with that might be to read one new book pertaining to your job each month in order to learn new skills.
  5. Keep your goals in view – literally: Keeping your list of goals in sight by putting them somewhere you see daily or a few times weekly will help you keep your goals in the forefront of your mind. This helps you plan agendas and schedules that will allow you to achieve your goals on a daily and weekly basis. Seeing the goals in view can also motivate you to keep working towards them.

These are a few great ways to focus on setting goals for your career as an EA or PA.

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